If, for some reason, you clicked on this blog, you’re probably looking for a cybersecurity copywriter.
First, you need to know that finding a tech-savvy writer is like finding a unicorn. Not only are cybersecurity writers in extremely high demand, but they are also super rare to find because they need to know cybersecurity at a very technical level to be great writers.
This blog will cover everything you need to know about finding and hiring a professional security writer.
What does a cybersecurity copywriter do?
A cybersecurity writer is usually a person with a technical background who writes cybersecurity content. For example, a writer in this field would create ads, social media posts, or websites discussing specific security topics like Managed Detection and Response (MDR), Security Information and Event Management (SIEM), and Data Security, just to name a few.
Typically, the most successful cybersecurity copywriters specialize in a particular field. Our team at Copyriders specializes in Ransomware Security, Information Security, and Data Security. But how did we “get into cybersecurity”? Well… it just kind of happened.
Our journey began on a freelance platform where we stumbled upon a cybersecurity gig that required learning about governance, risk management, and compliance (GRC). More specifically, we first got an inquiry from a security client focusing on ISO, CMMC, and HIPAA compliance. Once we realized that this niche was very profitable and interesting, we started looking for clients in the space, and that’s where the magic happened. Suddenly, one single client became a dozen global security companies that were desperate to get additional support from skilled (technical) writers!
The truth is, we are very glad about the path we chose. Being specialized tech writers allowed us to charge a premium for our quality of work, rather than having to compete with low-skilled freelancers who only use ChatGPT and have no creative or intelligent thoughts for the content they write.
What are some of the typical skills that a cybersecurity writer should have?
In addition to mastering grammar, syntax, and tone, a tech writer must have the ability to conduct thorough research on different topics and a basic understanding of how to read and write computer code. These requirements are crucial as tech companies and their audiences insist on high-quality technical content that must be current, concise, and precise in every technical detail, even for something as simple as a blog post. Common topics in this field include:
- Risk Management
- Network Security
- Attack Surface Management
- Data Security Posture Management
- Information Security
- Extended Detection and Response
- Managed Detection and Response
Additionally, it is useful to have a bit of legal and compliance background, even at a basic level, to be able to discuss industry regulations and changes in the security and data privacy laws of different countries.
To delve even deeper, let’s look at a job description for Cyber Security IT copywriters:
This role requires a strong understanding of cybersecurity concepts, technology trends, and the ability to communicate complex topics in a clear and concise manner.
Responsibilities:
- Write compelling and informative blog posts, articles, whitepapers, case studies, and other content related to cybersecurity and IT.
- Conduct research to stay updated on the latest cybersecurity threats, trends, and technologies.
- Collaborate with our PR team to develop content for press releases, media pitches, and other PR materials.
- Tailor content to target different audiences, including IT professionals, executives, and general consumers.
- Ensure all content is accurate, well-researched, and aligned with our brand voice and messaging.
Requirements:
- Proven experience as a copywriter in the cybersecurity or IT industry.
- Strong writing and editing skills with impeccable grammar and attention to detail.
- Knowledge of cybersecurity concepts, technologies, and best practices.
- Experience working in Public Relations or creating PR materials is highly preferred.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- Proficiency in SEO best practices and content optimization techniques.
- Excellent communication and collaboration skills.
In short, all of these responsibilities and requirements mean that a non-technical writer will have to put a lot of effort into understanding industry topics, along with a thorough understanding of Search Engine Optimization to help the content push up the ranks on search engines.
How can a non-technical writer transition into cybersecurity?
From first-hand experience, transitioning into cybersecurity is not easy. Our team had to find hyper-specialized writers and form a team that not only deals with all kinds of demands but also spends 90% of the day researching security topics, studying, and reading industry reports. In fact, some of our writers had to get post-graduate degrees in cybersecurity just to learn the sheer amount of industry knowledge that is required to write content at a competent level.
For those new to the field, freelancing is a viable starting point. Creating a blog and regularly writing about current cybersecurity topics can build a substantial portfolio. Promoting your work through platforms like Medium, Twitter, and LinkedIn enhances visibility. Networking is also crucial, as connections made today can lead to opportunities tomorrow. Finally, if you speak and write in several languages, your skills are even in more demand, as global companies may require technical content in multiple languages!
What are the growth opportunities for cybersecurity writers?
Again, this field is in such high demand that the sky is the limit. You can spend your entire time specializing in cybersecurity copywriting or transition into becoming a Product Marketing Manager, Content Director, or even a Sales Engineer.
Companies that want to hire a cybersecurity writer should always ask for references and a portfolio to assess their skills and expertise. Here’s what you should look for:
- Technical writing skills: Is the content technically accurate? Can it be understood by both a subject-matter expert and a non-technical person?
- Speed: What are the writers’ turnaround times? Can they deliver publish-ready drafts within a reasonable number of edits and no longer than seven business days?
- Cybersecurity SEO expertise: Does the copywriter have a track record of ranking cybersecurity content high on search engines?
- Lead quality: Are leads talking about their content or copy when talking to your sales team?
Where can you find a cybersecurity writer?
Most people go to freelance platforms like Upwork. However, finding cybersecurity writers can be hit or miss. Freelance writers are usually unreliable and sometimes lack the expertise to publish content that millions of users will read. Instead, encourage you to ask about cybersecurity copywriters since our team can help.
Copyriders is the #1 cybersecurity copywriting agency. We have experience working with high-growth startups and Fortune 1000 security companies. Our writers have extensive engineering and legal backgrounds, with years of experience writing about topics such as Breach and Attack Simulation, Managed Detection and Response, Data Security, and Information Security standards such as ISO 27001 and CMMC 2.0.
Contact our team today to learn more about our professional cybersecurity writing services.
